Know the differences between:
A comma-splice, sentence fragment, run-on sentence and a fused
sentence.
Be able to identify a:
Parenthetical phrase, parallel structure in a sentence,
subject-verb agreement.
Know how to correctly use the following words:
Affect, effect, complimented, complemented, to, with, each
other, one another, advice, advise, anxious, eager.
Know the different ways that the 5 W’s of newswriting are used and
the differences between a Who, what, where, when and why lead.
Be able to identify a skills-based resume versus a work-history
resume and what is distinctive about each resume.
Define the “inverted pyramid” and be able to answer why it is
preferred for media writing.
Be able to define “news” and the characteristics/news values
that are used to classify news stories.
What considerations should you have before, during and after an
interview?
Be able to define the following terms: attribution,
editorializing, objective reporting, topic lead.
Know the different types of leads that should be avoided and
why.
Know the differences between news and feature stories, columns
and editorials.
Be able to identify the reasons a press release is issued. What should be included in a good press release and how does a public relations practioner increase the chances of getting a press release published?
Define public relations.
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